Biz•ign | ˈbiˈzīn| est. January 23, 2008. See subsequent poster by Abi Huynh.
A new word, “Bizign”, is coined from discussion amongst colleagues about the semi-recently prominent legitimization of design through the shift towards business consulting. A quick google search turns up a seemingly unrelated japanese blog.
Some things to look into for clarification: NextD and its “internationally recognized innovation advisor”1 GK VanPatter. DeFuzz the Future! Humantific and their “UnderstandingLab”. Fortune 500 Clients! The Basadur Applied Creativity Creative Problem Solving (CPS) toolkit. Adaptable human-centered cross-disciplinary innovation enabling or more simply, Design 3.0.